Modern people’s concept of pet keeping is far different from that of the past. Pets are regarded as a member of the family and bring us endless happiness and company. Pet raising is no longer limited to food toys and other consumption, with the continuous progress of social civilization, pet owners’ psychological needs have greatly stimulated a more segmented spiritual consumption.
Pet clothing as a growing popularity of the category, the demand is continuing to rise. Statistics show that about 40-50% of businesses have started selling pet clothing. Pearson’s home market pet clothing brand agency department director zhang hao ran, says Mr Sen home brand pet clothes since the sale, the choice of more and more customers and merchants have got the market agent, the quality of fabrics and unique design, make pet “no pressure type wear feeling”, to ensure that the pet stretch 100% in four degrees of freedom.pet supplies wholesale
“In the first season, our theme is the Kingdom of Fantasy Pets. Each style has its own pet story. Pearson Homes wants to convey an attitude of quality, responsibility and civilization to pet owners through customized brand clothing, so as to influence more people to take better care of our pets.” “Mr. Zhang said.pet supplies wholesale
Looking at the industry data, the transaction volume of pet clothing accessories in Tmall & Taobao in 2019 was up to 725,062,722 yuan, and gradually showed an accelerated growth trend from 2020 to 2022. Even with the pandemic, it is still growing at a rate of about 6%. Although pet clothing started late in China, it has developed rapidly to meet the growing spiritual needs of pet owners and will soon catch up with Japan and South Korea.
The post-90s and post-00s are the main consumer groups of pet clothing. Fashionable and highly designed pet clothing has gradually replaced the style limited to “dressing”. According to statistics, in 2021-2022, the total transaction value of pet clothing is up to 47,5923,396 yuan, accounting for 66%. The economic scale of pet is expanding, and the field is constantly segmented. Peisen Home pet clothing to create a leading brand of pet clothing in China, simple, fashionable, atmospheric, practical based, combined with runway design, has been the majority of pet people love, and become their first choice of brand.
Over the past decades, people’s attitudes towards pets have changed dramatically, with more and more families treating pets as a member of the family. High-end, convenient has become the inevitable direction of the development of the pet industry. Under the guidance of the leading concept, Peisen Home adhering to the brand mission of “leading a new life for pets”, strength to create a new benchmark for high-end pet apparel industry. In the near future, there will be more products to meet the needs of the public, we will wait and see!
Post time: Sep-06-2022